Lesson 01 · Market foundations

Understand the market before you try to predict it.

A guided introduction to stocks, market structure, price discovery, and indexes—built for a responsible first step.

4:27 videoVideo + exercise

Educational content only. Not personalized investment advice. Trading involves risk, including loss of principal.

Lesson notes

The essentials, in writing.

A stock is ownership

A share represents a fractional ownership interest in a corporation. Potential returns can come from price appreciation and dividends, but neither is guaranteed.

Primary and secondary markets

Companies raise capital by issuing shares in the primary market. Most everyday trading happens later in the secondary market between market participants.

How an order travels

Your broker receives an order and routes it to an exchange, market maker, or another venue. Clearing and settlement complete the transfer.

How the quote works

The bid is the highest current buying price; the ask is the lowest current selling price. The difference is the spread—a real trading cost.

Why prices move

New information changes expectations, and competing orders move through available supply and demand. The last price is history, not a guaranteed next price.

Indexes add context

An index measures a defined basket of securities. It is useful as a benchmark, but it does not predict the future.

Sources for further learning: Investor.gov: Stocks, Investor.gov: Executing an Order, and Investor.gov: Bid and Ask.